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How to Advertise for Fiscal Responsibility

July 6th, 2008 . by economistmom

Sneak it into an ad for prescription drugs.  And make reference to the presidential election, too!  Here’s what I found in this week’s Time magazine, in an ad for prostate medicine…

Pretty clever…   (Here’s a link to the pdf version if you want to get a clearer look.)

At least it’s not promoted via an ad for male “performance” drugs.  You know, those awful radio ads that say “we might not have a cure for the sagging economy, but…”

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